Thursday, November 28, 2013

Kanye West Sway Screengrab - H 2013

Kanye West recently sat down with Sway Calloway on his SiriusXM radio show and spoke candidly about a lot of stuff. When Calloway asked the rapper about his Nike Red October shoes, the question caused Kanye to go on a tirade about the Nike, which he recently left to pursue a deal with Adidas

Kanye had explained earlier in the week on Hot97 that he took the Adidas deal "because I have royalties and I have to provide for my family," West said in the interview, recalling comments he made at his Madison Square Garden show on Sunday night, during which he lambasted Nike for not being a good business partner -- confirming on the show that he doesn't receive royalties from the company because he's "not a professional athlete."

"I'm gonna be the first hip-hop designer, and because of that, I'm gonna be bigger than Walmart," he continued.

Referencing Kanye's new partnership with Adidas, Calloway suggested that West empower himself and produce his products and ideas on his own.  In a heated response, West talked about how he once lost money attempting to sell his own clothing line, West shouted, "It ain't Ralph though. What's the name of your clothing line? Nobody knows!" The heated exchange continued with West explaining how he doesn't want to release his own clothing line because he doesn't have the money, which I find hard to believe...

Kanye West revealed that he felt marginalized by companies like Nike, despite his success as a musical artist.

"The thing that compresses me is time versus money," explained West. "Integrity, money and relevance. Because as I work on clothing more, I'm not rapping as much … I'm not rapping as much, I'm not having as much finances. I'm losing relevancy. The relevancy is part of my power that allows my brand to be big. That's what I'm saying: You juggle so crazy, and then you get a Nike that can simply say, 'The [Air] Yeezys did good, that was a good job. Let me get you some more so you can start your own line because obviously people linin' up for it.' But they'll marginalize you and play you and talk about, 'We don't even know when the Red Octobers are coming out.' "

Watch the complete interview below.

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